ActBlue Landing Page UI/UX
Art Direction / UI/UX Conceptual Design
ActBlue

ActBlue Landing Page UI/UX

Art Direction / UI/UX Conceptual Design

The ActBlue SXSW Conference website marked the debut of ActBlue’s brand refresh, and the challenge was to create an engaging digital space that showcased the new look while delivering essential event details like the speaker lineup, schedule, and booth location.

I designed the website to feel fresh, modern, and unmistakably ActBlue—incorporating brand illustrations in an interactive, lively way that reflected the energy of the rebrand. I also worked closely with the developer to ensure the site was built with attention to detail and brought the design vision to life across desktop and mobile.

The result was a site that not only informed visitors but also captured the excitement of the brand’s evolution—serving as both a practical event hub and a bold visual statement for ActBlue at SXSW.